SCOTTSDALE, AZ – The Fiesta Bowl Organization welcomes Talking Stick Resort™ and Casino Arizona™ as the Official Casino Partners of the PlayStation® Fiesta Bowl and Guaranteed Rate Bowl, the organization's first-ever exclusive casino partnership.
A core element of the partnership will be new and exciting activations from Casino Arizona at the Guaranteed Rate Bowl on Tuesday, December 28, and from Talking Stick Resort at the PlayStation Fiesta Bowl on Saturday, January 1 and at the PlayStation Fiesta Bowl pregame parties.
Fans can expect promotional giveaways, a Talking Stick Resort activation space at the PlayStation Fiesta Bowl Fan Fest and in-game winners for a grand prize from both casino properties.
"Casino Arizona and Talking Stick Resort are proud to serve as the official casino sponsor of the Guarantee Rate Bowl and the PlayStation Fiesta Bowl," said Ramon Martinez, director of public relations for Casino Arizona and Talking Stick Resort. "Our Enterprises have long-prided themselves on being supporters of sports in Arizona and with the excitement surrounding college football this time of year, we could not be happier to be associated with such important games."
Guaranteed Rate Bowl and PlayStation Fiesta Bowl fans can receive exclusive offers from Casino Arizona and Talking Stick Resort by downloading the Talking Stick Resort app and joining The Player Rewards Club. The Player Rewards Club is the official rewards program of Casino Arizona and Talking Stick Resort, and members can earn and redeem gaming and amenity points and other benefits like cash back, exclusive dining offers and bonus entries to win big.
"It's Bowl Season and college football fans all over Arizona like to spice up their experience. This partnership is all about enhancing the fan experience, whether at the games or taking it all in from the comforts of Talking Stick Resort and Casino Arizona," said Fiesta Bowl Chief Marketing Officer Jose Moreno. "Between the unique experiences and the top-notch events they offer, Casino Arizona was a natural fit with our brand to bring together the ultimate fan experience for neighbors near and far."
The CAZ Sports Bar at Casino Arizona offers "more sports, better food and all your favorite drinks." Fans who can't enjoy the PlayStation Fiesta Bowl or Guaranteed Rate Bowl in person can visit CAZ Sports Bar to watch the games on over 40 4k televisions, as well as two theater style projection screens.
Casino Arizona is home to the hottest gaming action around Phoenix and Scottsdale, with more than 900 slot machines, live Blackjack and other table games and fast-action Keno. Casino Arizona also offers an excellent variety of restaurants and lounges as well as exciting entertainment options for guests.
Talking Stick Resort is an AAA Four Diamond Rated Resort that offers culturally rich experiences and luxury accommodations throughout its 496 deluxe rooms, nearly 300,000 sq. ft. casino, 11 restaurants and lounges, world-class spa, 650-seat showroom, 25,000 sq. ft. grand ballroom, and thriving cultural center.
Both at the forefront of entertainment and fun, the Fiesta Bowl Organization and Casino Arizona and Talking Stick Resort entered into a multi-year partnership to support and increase fan enjoyment well into the future.
ABOUT THE FIESTA BOWL
Since 1971, the Fiesta Bowl is a world-class community organization that executes innovative experiences, drives economic growth and champions charitable causes, inspiring pride in all Arizonans during and outside of college football bowl season. As a nonprofit organization, it is driven by its vision for the importance of community outreach and service. Through the PlayStation® Fiesta Bowl, Guaranteed Rate Bowl and its year-round events, such as the Fiesta Bowl Parade, corporate partnerships and numerous community events throughout the year, the organization provides charitable giving to enhance Arizona nonprofit organizations that serve communities through youth, sports and education.
ABOUT CASINO ARIZONA
Located in Scottsdale, Ariz. at the Loop 101 Freeway and McKellips Rd., Casino Arizona is locally owned and caringly operated by the Salt River Pima-Maricopa Indian Community, and offers visitors more than 100,000 square feet devoted to gaming, dining and entertainment. Beyond its vast amenities, the property is home to an extensive rich Native American art collection. Visit www.casinoarizona.com for more information.
ABOUT TALKING STICK RESORT
Talking Stick Resort (TSR) is an AAA Four Diamond Rated Resort and a central landmark within the emerging Talking Stick Cultural and Entertainment Destination (TSCED). Located in Scottsdale, Ariz., just east of the Loop 101 on Talking Stick Way, TSR is locally owned and caringly operated by the Salt River Pima-Maricopa Indian Community. The property offers culturally rich experiences and luxury accommodations throughout its 496 deluxe rooms, nearly 300,000 sq. ft. casino, 11 restaurants and lounges, world-class spa, 650-seat showroom, 25,000 sq. ft. grand ballroom, thriving cultural center and more than 113,000 sq. ft. of indoor and outdoor meeting space. Visit talkingstickresort.com for more information.
